Tag Archives: art studio

Art Studio as a Business Venture : Backing It Up with a Good Business Plan

A passion for creating works of art can be harnessed as a business venture but it is important to have a good business plan to back up your entrepreneurial decisions.

Well you might argue that you’re an artist who knows very little about making plans for business. Know that there are plenty of business plan writers out there who can help you map out your ideas. They also act as consultants who can convert ideas into a set of sound approaches in running a successful art studio.

You know for a fact that artists nowadays no longer have to fully rely on art dealers to sell their works. There are now dozens of websites that offer budding artists opportunities to have their art pieces displayed in online art markets. Still, inasmuch as competition is tough especially in the art world, you need call attention to your works in an organized manner.

Use Web Technologies to Reach Your Target Market

It is now standard for artists to harness web technologies like having a website and using different social media sites as a means of reaching their target audience. You can even consider hiring SEO marketers who can help drive and or increase traffic to your website. Just to be clear, your target market is the group of consumers to whom you intend to sell your art work. Yet SEO works best for those who know their target market.

Identifying Your Target Market

Now you have to ask yourself whether you will create for yourself or for those whom you think will appreciate your art?

The ideal answer to that is both; but first you must be clear about the purpose of your art so you will have a clear perception of the kind of audience who will appreciate your artistic expressions and ideas. That way, your artwork will be valuable to you and to the people who can relate to how you artistically interpret their views.

Some may start out as fans who will like what they see on your website, on your Instagram, Pinterest and Facebook accounts, or in your YouTube videos. Other potential consumers may be people in your community who regularly visit the same places or attend the same socio-civic or public gatherings where you draw inspirations for your art work.

Create Opportunities for Selling Your Artwork

Create opportunities for converting them into consumers by engaging them in conversations of sharing and exchanging views. Extend invites for them to visit your art studio in case they live near your area, or will be visiting somewhere near your location. If they do visit, do not make them feel compelled to buy something. Let the interest to purchase, flow naturally to encourage repeat visits.

Still, it would be wise to have something in your studio that visitors will find affordable, especially for those who are truly interested in owning one of your art works. Think of this marketing strategy as a form of planting seeds of desire, since some customers will want to save so they can have one of your more expensive artworks displayed in their home or office.

Creating opportunities for your works of art may include holding workshops or tutorials, or after-class activities coordinated with public and private schools. Remember, the more you get involved with the people with whom you share the same vision and/or mission, the greater the number of potential consumers who will give value to your work.

The bottomline is that in knowing what you intend to do in order to grow your art studio, you will be able to identify actions to include as part of your business plan. That way you can divide your time between creating art projects and creating opportunities for selling them.

Get an Air Purifier for your Art Studio

An art studio ought to be a place for peace to clear the mind through art.

This usually means a space which has lighting, the materials and tools and indoor air quality that’s relaxing and healthy to function in. Since lots of the merchandise used pollutants and emit volatile substances, it is important to select a good Air Purifier. Here are features which will guarantee your artwork will be made by your cleaner a healthful and productive place.

1. Includes a Filter to get Chemicals – Oil Paint, acrylics, sprays make for good art work, however, are large contributors to poor air quality.

The organic compounds that a number of these products emit may cause symptoms like burning or dry throat, watery eyes, nausea, headaches, light headedness to list a couple. — Be certain that it has a filter that’s especially designed to remove chemicals. Assess the specifications or telephone the company.

2. Has Pre-Filters to get Longevity – Pre-filters are exactly what their title implies-filters which come prior to other filters. A cleaner which has will be powerful for several times more that one. From filling with particles, the objective of these filters is to maintain the HEPA and compound filters. That the compound and HEPA filters are somewhat somewhat slower to match up by trapping the particles that are huge, and also so are provided an opportunity to fill which they’re at eliminating best.

3. Includes doorknob capacitors – A art studio requires the atmosphere filtered 24 hours each day to ensure as your artwork melts and melts the compounds airborne, so the cleaner is there to eliminate them and stop a build from sterile atmosphere. A broken capacitor suggested in the specifications implies the engine was made to run safely.

4. Has Variable Rate Control – Being in a position to ascertain how quickly the atmosphere is filtered is also a vital feature to get. If you’re doing a great deal of sanding of spraying or lots, having the ability to hasten the pace at retains the atmosphere quality simply. Whenever there is going on, the rate of filtration can turn down, and keep in front of these pollutants.

5. Is Mobile and Portable – Selecting a unit that’s mobile gives you control on studio air quality where your studio is still. A cleaner using heavy duty casters is really a wonderful feature. Wheels permit you to transfer it into a studio at a site or in your own studio. Portability means atmosphere that is clean is as close as the closest outlet.

Other things to look for in an air purifier: