Category Archives: Art Marketing

Safeguard Your Art: Consult A Bankruptcy Attorney

Sir Walter Scott, the great novelist, spent the remaining years of his life struggling and stressing to settle his dues to escape the shame of bankruptcy. The father of Charles Dickens was put to prison for debtors in England because of bankruptcy.  But time has changed and an individual, organizations, or businesses can consult a bankruptcy attorney San Diego and other places to seek security from its creditors until they are up and able again.

Preservation of Culture

Cultural centers or institutions and art museums are worth saving and play a major part in helping to preserve and maintain the culture. it also somehow brings together the community. Nonetheless, just like any other organizations, the art community may also encounter financial risks which forces them to result to gallery bankruptcies while museums or art centers put on sale or auction substantial portions or rations of their collections. And for most artists, they find it difficult to part or let go of their cherished art possessions. However, some fall to bankruptcy because of the ill use of the proceeds.

For instance, Salander-O’ Reilley Galleries, operated by Lawrence Salander, was one of the most infamous bankruptcy cases related to art. The gallery was famous to art dealers and collectors and artists as well. It was considered as a chief force in dealing in the creations of Old Masters. But by 2007, the galleria was in the hub of allegations of fraud and unpaid debts, therefore was in bankruptcy proceedings. It also included many occurrences of diverting the profits or income of art works that were sold by the galleria which led to the criminal conviction of Mr. Salander.

Protect yourself from bankruptcy

There are a lot of individuals who are so interested in creative art expressions such as paintings, sculptures, photographs, and the likes that some artists get so thrilled when there are probable sales especially when it is too good to be true.

But always keep in mind to not immediately go into arrangements or contracts with individuals you don’t know or are not familiar with. Be acquainted with the person you are doing business with. Do a background check.

In Marketing: Both Parties Should Deliberate the Contract

When marketing your creations via art dealers or advisors, or galleries, it means that you are handing over your work to them and will be expecting your cut of the sale from them when they are sold. Be assured and make certain that both parties go over and deliberate on the contract or agreement to avoid future loss. If necessary, involve a legal support.

Website and SEO Services for your Art Website

It is a common belief that web design is a kind of art.

Well, in one sense it’s, but it’s a great deal of elements aside from vibrant colour schemes, attractive appearances and graphics. Web design in the sense that is real is a lot more than looks. It is technology, art and business logic.

Web design involves putting together usability features for promotion and can be used to market different kinds of art!

Below are a few of the elements which make art websites look amazing and work efficiently:

Construction is important

The main part of a site is the structure of it. After specifying the business logic the structure is determined. You’ll have to understand that page comes and then one. After a client lands on your home page, or one of your art pages, your site structure must direct him to another option which is to either purchase your art etc..

Another point is to use the platform for development.

You use ready Content Management Systems or whether you use CSS, HTML and scripts, specifying your site’s structure is important.

What good is a site if a viewer cannot browse through it?

A client should be able find what he is looking for to navigate your site and interact with your art if needed. He’ll definitely leave your site and go to another website, if he can’t find what he needs to hear within the first few moments!

Reading the text shouldn’t be a task that is tricky.

Be certain that you pick a font that is easily readable. This isn’t to limit your imagination, it is to say that the text is readable to an eye that use contrasts.

No navigations that are complex and no forms or memberships.

By keeping things simple and short, more clients will be attracted. Once you’ve provided functionality that is certain, be certain that it works. If a place is for clients review your goods or to comment on your sites, ensure that the feature works. Your client is likely to go back to your site if it doesn’t.

Visitors should be able to go to another from one element of your site until they’ve found what they were searching for. Any errors along the way and they’ll leave straight away!

As you plan your Art website you will need to be certain that you get a combination of of the elements of web design as well as SEO or search engine optimization options to market your art. SEO Launceston offers a service wherein one search for a genre of art your website will be first on the list.

As a bonus, here are tips if you’re creating your own website:

So go ahead, spread your art through the power of the internet!